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Category: Journalism
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08 October, 2025
Feature Articles: How to Write Long-Form Stories That Keep Readers Engaged
Feature articles aren't going anywhere. Despite what you might hear about shrinking attention spans and the dominance of short-form content, quality long-form journalism continues to attract significant reader engagement. The difference between success and failure isn't about length—it's about quality…
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03 October, 2025
Press Release vs. Feature Article: A Clear Breakdown for PR Professionals
Misclassifying your content doesn't just look unprofessional. It actively damages your credibility. When you treat a subjective, narrative-driven story as objective hard news, you fail to meet rigorous journalistic standards. When you squeeze a feature-worthy topic into press release format,…
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10 January, 2024
AI Press Release Generator: The Ultimate User Guide
Welcome to the evolving world of press releases. Traditionally, a press release is a statement distributed to the media to announce something significant, acting as a pivotal communication tool. However, with technological advancements, AI Press Release Generators have entered the…
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18 September, 2013
The Growing Power of Journalism
Yes, you read that correctly. Despite all the tales of the death of journalism due to the advent of the digital age, it just isn’t so. Agreed, old school print, television and radio journalism has taken a hit, but for…
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23 August, 2013
A Day of a Journalist - What Attracts Us and What We Ignore
Every business no matter the size can greatly benefit from the services of a professional journalist to increase profits and media coverage.. Journalists today come in many different forms and personalities and there are a variety of ways of grabbing…
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15 August, 2013
Targeting Journalists as a Small Business Owner
Where Do I Send My Great Press Release? Hold off and don’t press “send” until you’ve done some research. A shotgun approach when courting journalists isn’t likely to provide the results your small business needs. First, do your homework. Identify…
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25 June, 2013
Picking the Best Journalist for Your Company
Know Your Local Media The likelihood that your Press Release or media pitch will be picked up has everything to do with the journalists you target to receive them. How do you choose? What do you look for? Selecting the…
