Catch up with the industry’s latest trends in marketing and news publishing.
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18 February, 2025
Launching a new product is exciting, but getting the right people to notice it? That’s where a product launch press release comes in. It’s a formal announcement that introduces your new product to the media and public, sharing key information…
12 February, 2025
Consumers trust influencers more than traditional ads—92% of people trust recommendations from individuals over brands. This is why influencer marketing is reshaping digital marketing today. Traditional advertising is losing its grip. With consumers bombarded by ads daily, many have developed…
05 February, 2025
If no one remembers your brand, does it even exist? Brand awareness is what makes people recognise your business, recall it when they need your service, and choose you over competitors. But it takes more than a logo or catchy…
02 February, 2025
Launching a new product is an exciting milestone, but getting the word out effectively is key to its success. A well-written press release can do just that, making an impression, informing the audience, and creating interest in what you’re bringing…
27 January, 2025
A career in public relations (PR) is perfect for those who enjoy storytelling, building relationships, and managing how the world sees a brand. Public relations specialists focus on creating a positive image for their clients or organizations, whether by crafting…
24 January, 2025
Your brand's reputation can take a hit faster than you can hit "send" on a social media post. One negative review, a poorly timed comment, or a customer service mishap can quickly spiral online. And it’s not just small businesses…
22 January, 2025
Media relations is a critical part of any organization’s communication strategy. It’s how businesses, nonprofits, and even individuals connect with journalists and media outlets to share their stories. Think of it like a bridge—your organization on one side and the…
