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02 February, 2018
Trust is an essential component in all marketing and promotion in the 21st century. There may have been a time when people were ready to trust businesses simply because of their brand strength and messaging, but that time has long…
24 January, 2018
In 2015, the death of the press release was prematurely reported. While many are keen to undermine the role of the press release in a modern PR campaign, usually that’s because of an eagerness to promote an alternative service. After…
31 October, 2017
Getting your press release noticed can make or break a business, that is the power of PR. Everything we see in the media has been touched by PR, yet it remains the ‘final frontier’ for small businesses looking to get…
23 October, 2017
A powerful press release can tell a story, report news, and help a cause. Smart writers know that a great press release can take their message to news channels and reach millions of readers (depending on the distribution channel). A…
18 July, 2016
New to Facebook ads? Well, you are at the right place. Having looked over 500+ Facebook Ads, I have realized that there are certain dos and don’ts you have to play by the rulebook in Facebook advertising. And truth be…
12 July, 2016
With more than a billion of active users, Facebook is known as the most popular social networking site in the world. Because of that, it is considered the most suitable site for you to advertise your products and services. However,…
20 June, 2016
Is mCommerce (Mobile Commerce) taking over eCommerce (Electronic Commerce)? To answer that question, we need to study about the changes in the amount of smartphone users every year, marketplace of mobile apps, and latest business news that related to mCommerce…