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The analysts forecast the global mobile VAS market to grow at a CAGR of 17.65% during the period 2017-2021.
Mobile value-added services (VAS) are user-friendly and convenient to use. These services help users save much time and effort. For instance, users can download music or videos, read news headlines, and book tickets at their convenience without the constraints of time and place. It becomes easier for end-users to search for a location, find directions, avail location-based advertising for their requirements, and find friends using location-enabled VAS.
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Covered in this report
The report covers the present scenario and the growth prospects of the global mobile VAS market for 2017-2021. To calculate the market size, the report considers the revenue generated from the sales of mobile VAS.
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
The report, Global Mobile VAS Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• America Movil
• Apple
• Comviva Technologies
Other prominent vendors
• AT&T
• Blackberry
• CanvasM Technologies
• KongZhong
• Near (AdNear)
• Nokia
• OnMobile
• Samsung
• Sprint
• Vodafone
• ZTE Corporation
Market driver
• Increased adoption of mobile broadband
• For a full, detailed list, view our report
Market challenge
• High bargaining power of communication service providers
• For a full, detailed list, view our report
Market trend
• Adoption of location-enabled mobile VAS
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
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Table Of Contents – Major Key Points
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Research Methodology
PART 04: Introduction
• Key market highlights
PART 05: Market landscape
• Market overview
• Market size and forecast
PART 06: Five forces analysis
• Five forces analysis
PART 07: Market segmentation by platform
• Mobile Internet services
• Mobile messaging services
PART 08: Mobile Internet services market segmentation by product
• Mobile commerce
• Mobile money
• Mobile LBS/advertising
• E-mail and IM
• Mobile music
• Mobile games
• Mobile video
• Mobile publication/learning
• Mobile image
PART 09: Mobile messaging services market segmentation by product
• SMS
• MMS
PART 10: Geographical segmentation
• APAC
• Americas
• EMEA
Continued…….
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Release ID: 192771