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Market Overview:Wedding dresses are always an important part of a wedding with a lot of sentimental value attached to it. This is one market that is ever going to go down if people keep their faith in the institution. Further with fashion designers and wedding companies weaving the dreamlike picture around it, it is there as an integral part, to stay. The dress commands the apparel market and is available in a wide price range, and varied designs.
The wedding dress not only comprises of the basic dress but also the accessories like jewelry, gloves, footwear, handbags, etc. However, for reporting purpose only the dress is being taken into perspective. The market is swarming with wedding dresses in a variety of fabrics, styles, designs, workmanship, creating the piece of magnificence.
QYResearch Group understood the potential and longevity of this market and came up with a market research report to help stakeholders arrive at winning strategies for their business. The wedding dress conforming to local culture differs widely from Western to East Asian, etc. Thus, widening the wedding dress market and dividing it into many segments. Contemporary western wedding gowns being the most popular wedding garment, QYResearch has limited the reporting to them. The demand for wedding dresses is increasing with the growing population and the growing number of weddings happening every year. That also means growth for the market. Many companies are working for their slice of cake, the competition is intense.
To be useful to the companies the report has emphasized on manufacturing level ex-factory price, market share, and revenue generation from the past and as predicted between the years 2019 and 2025. The report is of special importance to manufacturers, Modern Trade, Franchise Outlets, Women's Clothing Boutiques, Bridal Stores, E-commerce sites and other stakeholders.
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Key Players
The report on global wedding dress market has profiled some distinguished vendors as well as promising new market entrants.
Pronovias
Vera Wang
Rosa Clara
Atelier Aimee
Yumi Katsura
Cymbeline
Badgley Mischka
De La Cierva Y Nicolas
Carolina Herrera
Lee Seung Jin
Marchesa
Pepe Botella
Alfred Angelo
FAMORY
Franc Sarabia
Yolan Cris
Oscar De La Renta
Jesus del Pozo
Jinchao
Mon Cheri
Tsai Mei Yue
Impression Bridal
Monique Lhuillier
Linli Wedding Collection
Market Segmentation:
The wedding dress market is segmented on the basis of Region, Type, and Application. Segment based on types shows a large variety of styles available for the bride to choose from, whereas the application type segmentation highlights the various services that are attached with the wedding dress industry.
Segment by Type:
Ball Gown
Trumpet Dresses
A-line dresses
Mermaid-style Dresses
Sheath Wedding Dresses
Tea-length Wedding Dresses
Other
Segment by Application
Wedding Dress Renting service
Wedding Consultant
Photographic Studio
Personal Purchase
Others
Market Analysis
American and European wedding dress industry selling Western Wedding dress is a matured market and whereas Chinese wedding dress market is not as old and hence lacks maturity. The Chinese market also has not developed awareness, interest, and ideology to stand at par with western markets. However, it is rapidly catching up with counterparts as globalization is influencing the young minds and imparting acceptance for western wedding dresses.
Most of the Asian countries have their specific wedding dress and prefer traditional wear as compared to the western style wedding dresses. This is an opportunity area for the wedding dress market to penetrate. Yet another opportunity is the advent of low-cost wedding gowns thus stretching the price range to include every economic stratum. The main markets for the wedding dress are North America, Europe, China, and Japan.
Facts to consider
The average cost of a wedding, an all-time high in the United States, was over US$32,000 in 2016. A large number of couples, almost 89% set a wedding budget. Surprisingly, a massive 35% spend more than their budget and wedding dress purchase plays a major role in this group.
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