Special Ouseuse bra on a Brazilian TV show

Share this news:

Ouseuse's special bra gave the air of grace in Rede Globo's Mais Você Program, last Monday (2).

Aware of its social responsibility, Ouseuse Lingerie in 2007 launched the Amigas do Peito Project, which aims to don exclusive bras (made by Ouseuse) to meet needy women who had to undergo mastectomy. With a special modeling, the bras are suitable for placing a breast implant. More than simply helping aesthetically, the Ouseuse aims to rescue the self-esteem of these women. But the project also has another goal: to warn women about breast cancer, the second-largest cancer in the world. Some attitudes, such as good nutrition, not smoking or drinking, and having regular physical activity, help in the prevention of Breast Cancer. In addition, of course, regular self-examination, important to detect an early tumor and have a greater chance of cure. Take a tour of the site and find out more about Breast Cancer and how the Breastmilk Project works. After all, loving is human, caring is obligation and daring is to be prevented.


In addition to the bra that prints the Amigas do Peito website, Ouseuse also offers other models so that the mastectomized may have options in her wardrobe. And for those who do not miss a beach, there is also a beautiful bikini model. For the creation of these pieces, Ouseuse had a great partner: Design Export, a program that supports Brazilian companies in the development of innovative products and packaging and good design for export. The Design Export program is carried out by the Brazilian Agency for the Promotion of Exports and Investments (Apex-Brasil) and the Centro Brasil Design (CBD). It is the Ouseuse always thinking about the well-being, comfort and self-esteem of all women.


Ouseuse knows that it is not only for beauty, self-esteem goes beyond that, and it interferes so deeply in the life of every woman that it is impossible not to want to help with every effort that can be made. More than a company for wholesale lingerie retailers, Ouseuse accompanies clients at all times.


Release ID: 272301