Revolutionary Bike Fitting with Ata Cycle’s FitLab Now Available

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Ata Cycle offers a new method of bike fitting designed to create the perfect custom bike fitting for each individual rider.

Ata Cycle, located in Concord, MA, is home to a revolutionary studio of professional bike fitting known as FitLab.


FitLab is a “suite” that’s comprised of cutting edge technology and instrumentation, that’s designed to ensure proper “fit”, along with a vast selection of premier bikes and components to choose from. 


FitLab entails a multi-phase process, which involves everything from advanced data collection and power analysis, to infrared motion capture and bio-mechanical 3D mapping, that can provide empirical data based on artificial intelligence.


Indeed, FitLab is designed to create the ideal “fit profile” of each client, which in turn provides the best advice when choosing the ideal bike or component(s), based on the client’s physiological make-up and ability. 


How does this compare to other fit services?  


Assuming that a bike fitter had the knowledge, experience and equipment necessary to conduct a thorough fit evaluation in the first place, like any other form of analysis, the data and the means by which it is interpreted, can vary greatly. This is a problem that’s symptomatic throughout every application of science.  However, in the case of Ata Cycle’s FitLab, the guess work is eliminated by the implementation of the most advanced equipment and instrumentation available, along with rider feedback, to create an empirical approach to bike fit.


In the final analysis, FitLab’s not only ensures that each client is thoroughly optimized for maximum performance and comfort on his or her bike, but a permanent file is also created. With that in mind, FitLab can revisit the data and make additional changes and recommendations, as a client’s goals and abilities increase.  So, whether you’re a cyclist who’s looking to optimize his or her fit on an existing bike, or wish to purchase a new one, they should contact Ata Cycle to schedule a FitLab analysis today.


“Our system not only combines the intricate process of advanced data collection, along with the most sophisticated, state-of-the-art instrumentation, but it also entails “real-time” rider feedback throughout the entire fit process”.  “The result, is a complete fit profile of each client, that is unparalleled by any other fit process or system” – Husam Sahin owner of Ata Cycle.  


Those interested in learning more about Ata Cycle and FitLab, can visit their website at http://atabike.com/.


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