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Product-based sales training is provided by third-party service providers to help sales representatives, sales professionals, and sales managers in understanding the product portfolio offered by an organization. Various vendors offer training through case-based simulations, point-of-sale insights, and knowledge sharing sessions. On the basis of industries using product-based sales training, the market is segmented into automotive, consumer goods, BFSI, and other industries, including the pharmaceutical, healthcare, software and information technology (IT), manufacturing, and hospitality. Consumer goods accounted for the largest share in 2016, followed by automotive, BFSI, and others, respectively.
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Covered in this report
The report covers the present scenario and the growth prospects of the global product-based sales training market for 2017-2021. To calculate the market size, the report considers the revenues generated by all third-party service providers offering innovative sales training solutions by blended, online, and instructor-led training methodologies in a range of industries, including automotive, banking, financial services and insurance (BFSI), consumer goods, and others.
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
Key vendors
• ASLAN Training and Development
• DoubleDigit Sales
• GP Strategies
• Miller Heiman Group
Other prominent vendors
• Altify
• CommLab India
• Cohen Brown Management Group
• Carew International
• Janek Performance Group
• Kurlan & Associates
• Mercuri International
• Richardson
• RAIN Group
• Sandler Training
• Sales Readiness Group
• Sales Performance International
• The Brooks Group
• ValueSelling Associates
• Wilson Learning
Market driver
• Cost effective e-learning sales training programs
• For a full, detailed list, view our report
Market challenge
• Budget constraints
• For a full, detailed list, view our report
Market trend
• Introduction of sales simulations
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
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Table Of Contents – Major Key Points
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: INTRODUCTION
• Global corporate training market
PART 05: MARKET LANDSCAPE
• Global product-based sales training market
• Market size and forecast
• Five forces analysis
PART 06: MARKET SEGMENTATION BY LEARNING METHOD
• Global product-based sales training market by learning method
• Blended training
• Online training
• Instructor-led training
PART 07: MARKET SEGMENTATION BY INDUSTRIES
• Global product-based sales training market by industries
• Consumer goods industry
• Automotive industry
• BFSI industry
• Other industries
PART 08: REGIONAL LANDSCAPE
• Geographical segmentation
• Regional comparison
• Americas – Market size and forecast
• EMEA – market size & forecast
• APAC – Market size and forecast
• Market opportunity
PART 09: DECISION FRAMEWORKDECISION FRAMEWORK
PART 10: DRIVERS AND CHALLENGES
• Market drivers
• Market challenges
PART 11: MARKET TRENDS
• Introduction of sales simulations
• Growing popularity of microlearning
• Leveraging machine learning
• Rising inclusion of social learning
Continue…….
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