How It Works? Plans & Pricing Our Distributions Newsroom Info Hub Sign Up Sign In Send Press Release Contact Sales
Contact Sales Sign Up Your Account Send Press Release
MarketersMEDIA / Newsroom / Nick Kohlschreiber Notes Ways to Boost Social Media Footprint

Nick Kohlschreiber Notes Ways to Boost Social Media Footprint

Share This Press Release

Crucial aspects to consider in maximizing a social media footprint.

— A comparatively fresh concept in Internet marketing—‘social media footprint’ refers to the digital presence of legal entities and private persons on social media pages. As platforms such as Twitter, Facebook, LinkedIn, Instagram, and others are increasingly linked to our everyday lives it becomes inevitable for businesses to integrate these new and effective marketing channels in promoting their brand, cultivating their reputation and directly communicating to a wider consumer audience. Successful serial entrepreneur Nick Kohlscreiber discusses the importance of a social media footprint with respect to brand and reputation management and talks about ways businesses can maximize and improve their online presence.

Social Pilot reports that more than 2.5 billion people worldwide have active social media accounts, making social media platforms a unique and growing space for businesses to connect with their existing and potential audience. Not only does a social media footprint provide worldwide reach, it is also highly cost effective. According to ValuePenquin, maintaining a strong web presence may even get you approved for a business loan. Small business lenders such as Kabbage look into a company’s social media data when evaluating a loan application. Companies around the globe are rushing to generate presence on social media platforms such as Facebook, Snapchat, Instagram, Twitter and Pinterest in order to promote their brand and to develop strong foundational footprints. In this rush, what is often forgotten is the importance of managing and maintaining the content that shapes the reputation of the brand. Social media footprint, the trail that companies leave behind through various online channels, whether through a tweet proclaiming a political stance, an unanswered client request or a controversial image, could develop into a disadvantage over time if not managed carefully.

Nick Kohlschreiber further points out some crucial aspects to consider in maximizing a social media footprint. Posting online content is more effective when timing is calculated according to the hours when a target audience is most active online and when the content is customized according to the format of a particular social media platform. Differing platforms require distinct formats, best suited to engage users and to promote content sharing. The use of trending and industry-related hashtags helps to expand audience and to further promote a brand or message. It is important to deliver genuine, quality content which humanizes the brand and reflects its vision while maintaining a neutral tone and refrains from engaging controversial subjects.

Nick Kohlschreiber began his entrepreneurial career at the young age of 21 by launching a prosperous online wholesale store together with a friend. He later expanded on his success by exploring various other industries and developing a range of diverse companies involving student loan debt consolidation, call centers serving the gas and electricity industry, and low-cost long-distance call services among many others. An enthusiast for originality, Nick Kohlschreiber believes there is always room for innovation and urges employees and clients alike to “Think Big, Go Far.”

Nick Kohlschreiber - Expert in Modern Marketing:

Nick Kohlschreiber on Pinterest:

Nick Kohlschreiber - LinkedIn:

Contact Info:
Name: NKN

Source URL:

For more information, please visit

Source: MarketersMedia

Release ID: 230959

Latest Releases

Our Client

Subscribe and Recieve exclusive insider tips and tricks on Press Release.

Follow Us

Copyright © 2012 - 2018 MarketersMedia – Press Release Distribution Services – News Release Distribution Services. All Rights Reserved.

Powered by Semantics BigData Analytics (SBDA).