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Haircare Market 2019Description: -
The haircare market is extensive and ever-expanding. A large number of hair care products are available to address the demands for haircare problems. The hair care products help in the nourishment and maintenance of the hair and scalp. The haircare products include hair sprays, shampoos, hair straighteners, hair conditioners, rinses, tonics and many more dressings. The various haircare products, their use and the possible side effects that these may have are the major concerns for the haircare industry.
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Key Players
The key players for the global Hair Care market are, Unilever, L’ORÉAL, Shandong Baisheng Biotechnology Co., Ltd, OLVEA Group, Oriflame Cosmetics AG, REVLON Inc, Shiseido Company, Limited, Henkel Corporations (Schwarzkopf Professional), Kao Corporation, Amway, Johnson & Johnson Services, Inc., and Procter & Gamble Co.
The haircare products vary for different hair types, and scalp types of the customers. The haircare market has witnessed a huge growth in the past few years due to the increasing cosmetics usage and the expansion of the hair and beauty industry. The haircare products include various chemicals like sodium lauryl sulfate, diethanolamine, peroxide and others which has resulted in side effects on the health with possible risks of asthma, cancer and other major diseases. The increased susceptibility to the diseases has restrained the market growth to a certain level.
The global haircare market report analyses the growing need of the good quality haircare products for the feasibility and ease of the customers and the expansion of the haircare market. The report also focuses on the steps taken by the key companies in the introduction of organic hair care products for the use by customers. The rising awareness among the users about the risks related to unsafe chemical products has resulted in the shift towards Ayurveda products. According to the Indian Brand Equity Foundation, the penetration of Ayurvedic hair, oil penetration was estimated to be about 8.0% in 2017. The companies are using scientific means to improve the effectiveness and quality of the haircare products.
Market Segmentation
Based on the market segmentation by product, the global haircare market can be categorized as Hair Colorant, Conditioners, Shampoo, Hair Oil and Hair Styling. And based on the segmentation by application, the haircare market can be split into Scalp Treatment and Hair Treatment. Both male and female haircare products are available in the Hypermarkets, E-commerce and Pharmacies. And based on the end-users, the market can be segmented as Salons and Homecare. The extensive reach of the haircare market has made it a platform of opportunity for the major key players in introducing products that are endorsed by the customers.
Regional Overview
Countries like the United States, Canada, France, Germany, Italy, Spain, South Korea, China, Africa, India, Japan and the rest of Western Europe, Rest of Asia Pacific and Middle East are the hubs for the haircare market. The report shows increasing statistics of the haircare industry in the forecast period of 2017 to 2023. The growth opportunities and the development of new haircare products will be increasing the participation of the key players across the globe. The strategic profiling of the key players and the comprehensive analysis of the plans, innovations and strategies are highlighted in the global haircare market report.
Industry News
Shu Uemura, a Japanese make-up artist and the founder of cosmetics line has collaborated with Pokemon for a limited edition of haircare collection featuring the iconic Pikachu on the packaging. The collection includes a cleansing oil, a radiance cleanser shampoo, a hair mask and an Essence nourishing oil. In another report, a custom hair care brand Prose has launched a new dry shampoo for refreshing, cleansing and invisible finishing of the hair.
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