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In an ongoing effort to streamline and improve its services, On the Mark Local Marketing announced that it will be discontinuing its SEO (Search Engine Optimization) and PPC (Pay Per Click) services immediately. These were the marketing company’s main offerings for the last 12 years that helped business owners get high ROI with organic rankings and targeted online visibility.
Thomas Cha, the owner of On the Mark Local Marketing, was one of the early trendsetter in the local internet marketing scene when his small educational toy store beat out large websites like Toys R Us, wikipedia.org, ask.com, and many others. Since then, he has offered his SEO and PPC services to local business owners to increase their business through better online visibility.
The retirement of the two key services is timed with introduction of two newer and better services; Media Exposure and Pay Per Call. They will bring better results with lower risks according to Thomas Cha.
When asked about the reasons behind the decision for this change, Thomas Cha said, “With the speed of changes we’re seeing in online marketing, I just felt that SEO didn’t provide a high enough ROI for most businesses in a timely manner. Also at some point, the SEO game hit a point where its diminishing return fell below the cost to maintain my high level of expertise. The bottom line was that I found a better way to deliver more solid results in a simpler package that is years ahead of the average SEO.”
And regarding the differences between Pay Per Click (PPC) and the newer Pay Per Call (PPCall), he commented, “With the Pay Per Call, you don’t have to mess with any of the hundreds of confusing metrics. You don’t waste money and time on endless testing and optimizing the campaign to get in the black. We handle all that and just deliver calls because that’s the bottom line you’re interested in, just getting those calls. So that’s what the program is designed to deliver in the simplest manner possible.”
All current clients have successfully transitioned to the new campaigns.
Business owners looking for the most up-to-date information about On the Mark Local Marketing’s Media Exposure and Pay Per Call campaigns can get further information at http://onthemarklocalmarketing.com.
Release ID: 335510