Brain Games Advertising Misleading, Announces Group Of Scientists

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The Stanford Center for Longevity joined with the Max Planck Institute for Human Development in issuing a document skeptical about the effectiveness of so-called "brain game" products.

The public has been bombarded with the idea that so-called “brain games”, will improve cognitive function. Now it turns out that nothing could be further from the truth. In a remarkable turn of events, 69 scholars, including six from Stanford and cognitive psychologists and neuroscientists from around the world signed a joint statement warning that advertising for these “brain games” is outright misleading. Laura Carstensen, a Stanford psychology professor, made these comments: “In the case of “brain games”, companies assert that the products are based on solid scientific evidence developed by cognitive scientists and neuroscientists. So we felt compelled to issue a statement directly to the public." She goes on to say: “There is no compelling scientific evidence to date that supports the claims.”

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For complete information about the announcement, please visit

http://news.stanford.edu/news/2014/october/brain-games-carstensen-102014.html

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