—
Angles, Inc., a high-performance digital marketing agency based in Los Angeles, CA, has released its review of marketing automation company Sharp Spring's marketing automation campaign.The agency benchmarked the top 20 advertisers in Google AdWords for the keyphrase "marketing automation" and tracked their performance from keyword search to landing and confirmation pages to email and phone follow-up. Each of the advertisers was objectively benchmarked on 200 points, then scored and ranked against its competitors. The results were surprising in that many industry stars actually made poor use of their own technology, while small companies frequently "punched above their weight".
"As enthusiastic users of SharpSpring, we were pleased that they were so invested in using marketing automation to sell themselves," said agency CEO Paul Angles. "Our biggest concern was that they underspend in lead generation. A high-quality follow-up program like the one SharpSpring executes deserves more inbound traffic."
The complete, 135-page The Angles Report®: Marketing Automation is available on Amazon.com and excerpts are available Angles-inc.com.
Contact Info:
Name: Paul Angles
Email: Send Email
Organization: Angles, Inc.
Phone: 3106002976
Website: http://www.angles-inc.com/
Release ID: 132583
Google
RSS