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Thermalabs brand is expanding beyond skincare. That’s according to the company’s marketing coordinator, Mr. Alex Howard. For Thermalabs loyalists and industry insiders, this announcement is no surprise, especially considered that the firm has been making inroads in multiple niches of late. The company apparently has an appetite for global dominance, and this has been clearly demonstrated by major efforts in research and production.Thermalabs is a premier cosmetics firm that was established way back in 2013. The firm started out with a single tanning lotion and a noble goal. Thermalabs was committed to a skin cancer-free world. Amid reports that millions of people were dying from skin cancer around the globe each year, the company was determined to create formulations that would promote skin health and more so help curb cancer. Thermalabs initial product, the self-tan lotion, was a major hit. The product was designed from an exclusive formula that relied on ingredients such as Cocoa Butter, Japanese Green Tea, and Aloe Vera. Based on a successful pre-market strategy, Thermalabs was able to sell tens of thousands of units of this product within its first month in the market. The company’s ability to highlight the product’s unique features as opposed to the competition’s offering was crucial to this achievement. This initial success helped lay the foundation for the large and successful company that there is today, producing over a dozen top-grossing market in the cosmetics industry.
Although Thermalabs dominance can be clearly felt in the self-tanning niche, the company has been expanding to other areas in yesteryears. Sometimes back in 2015, the company announced Supremasea, a new sub-brand that would be tasked with producing top-quality skincare products based on salts and minerals from the Dead Sea. Supremasea is headed by Kristina Meyers and has already launched a successful product – Tan Enhancer. This is a luxurious lotion that maintains an after-tan glow, as well as moisturizes and protects the skin from free radicals and environmental pollutants. The other key sub-brand that the company has launched in recent times is Tent World. This is a new arm that will take over the company’s production of beach and sports tents. Thermalabs is doing a lot to establish its position as a premier provider of beach-related products. Tent World is one of the major strategies that the company is pursuing when it comes to this. Already, the firm has produced a top-grossing beach tent known as ‘Mercury Beach Tent’. Thermalabs is looking to flood the market with new, better and multi-purpose tents that will easily beat the competition’s products.
Thermalabs latest effort to expand beyond traditional skincare can be seen in its Organic healthcare brand. Although announced just a few months ago, this is yet another division that will be tasked with producing handmade healthcare products. Thermalabs Organic Healthcare is looking for a way to restore the health, energy, and vigor that human ancestors possessed, mostly using herbs, seeds and plants gathered from the mountainous Galilee region in Israel.
Contact Info:
Name: Jennifer Parker
Email: Send Email
Organization: Thermalabs
Website: http://www.thermalabs.com/home
Release ID: 121793
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