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Together with Hormone Soup Inc. and in consultation with 5x5 Media, Open Source Health's interactive lead generation system launches to thousands of users for beta testing
TORONTO, CANADA / May 15, 2014 / Open Source Health Inc. (CSE:OSH) a digital integrative healthcare company dedicated to advancing life-long solutions for women's health and wellness is pleased to announce, in conjunction with Hormone Soup Inc. and 5x5 Media Inc., the beta launch of the interactive digital engagement system. This interactive system will act as a lead generation system seamlessly connecting millions of women to Open Source Health's cloud based integrative healthcare platform.
"This is digital media meets healthcare. We are revolutionizing patient engagement," says Sonya Satveit, CEO of Open Source Health and Executive Producer of Hormone Soup TV. "This partnership represents two of the biggest industries coming together to support women in their healthcare journey. The result is a flawless transition from television viewer to healthcare consumer."
This technology is a natural fit for a television show dedicated to women's health:
-Of the millions of women who watch daytime television, 73% are aged 18 to 49. (Pew Research, 2012)
-86% of television viewers use a second screen, such as a smartphone or tablet, while watching television. (Nielsen Data)
-25% to 30% of viewers interact with their second screen while watching television. (Itibit, 2014)
-8 to 15% of those viewers complete a commerce transaction within the technology while watching the show. (Itibit, 2014)
Integration of the Open Source Health platform with the state-of-the-art digital engagement technology will provide women with access to real time, curated information, resources and tools that are trusted and relevant. Among the most exciting features that our technology facilitates is the television viewers' ability to book a consultation with the healthcare specialist and sign up for a health program while watching the interviews on TV or on-demand. The link to the interactive demo is available at www.opensourcehealth.com.
About Hormone Soup Inc.:
Hormone Soup Inc. is a digital media company producing content on women's hormone health. Hormone Soup TV is set to air in 2015 in North America.
About 5x5 Media, Inc.
Five By Five Media, Inc. ("5x5") is a full service television and film production company that creates, develops, writes, packages and produces both scripted and unscripted television programming and feature films. With their in-house capability of taking an idea from original concept to the final delivery of the product, their principals have produced over 1000 broadcast hours for networks such as ABC, CBS, NBC, FOX, TNT and TBS. Credits include Survivor, Super Nanny, Extreme Makeover - Home Edition, and The Amazing Race. Original programming includes Jamie Oliver's Food Revolution, Fashion Star, King of the Nerds and The Hero. Their Executive Producing team has received four primetime Emmys.
About Open Source Health Inc.:
Open Source Health takes a truly patient-centered approach and is in the business of providing a real-time integrative healthcare solution for women in an open source architecture. Open Source Health Inc. is set to lead the current healthcare revolution by capitalizing on the latest trends in: digital health, personalized health, social health, and participatory medicine.
For more information, visit www.opensourcehealth.com
Contact:
For further information, please contact Investor Relations at Open Source Health Inc.
Toll Free: 1.866.403.1933
investor.relations@opensourcehealth.com
Forward Looking Statements
Certain information set forth in this news release may contain forward-looking statements that involve substantial known and unknown risks and uncertainties. These forward-looking statements are subject to numerous risks and uncertainties, certain of which are beyond the control of OSH, including, but not limited to, the uncertainty of the Transaction proceeding, the impact of general economic conditions, industry conditions, dependence upon regulatory and shareholder approvals, the execution of definitive documentation and the uncertainty of obtaining additional financing. Readers are cautioned that the assumptions used in the preparation of such information, although considered reasonable at the time of preparation, may prove to be imprecise and, as such, undue reliance should not be placed on forward-looking statements. Forward-looking statements contained in this press release are expressly qualified by this cautionary statement.
The forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake any obligation to update publicly or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise, except as expressly required by applicable securities law.
SOURCE: Open Source Health Inc.
Release ID: 44657
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