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The newly released Intelli Player software is generating a ton of buzz from web business owners due to its claims of turning plain Youtube videos into fully interactive marketing agents. The release of this app is well timed to take advantage of Google’s new report of increase user engagement from their ‘Preferred’ views program.
Hanif Quentino, President of eMarketingChamps, has created an in-depth guide and premium bonus for IntelliPlayer, which can be seen on his website; http://emarketingchamps.com/intelliplayerpr
Google has recently issued a report after measuring the value it is getting with regards to advertisements that are put on YouTube. The study that was completed showed an increase of almost 30% when it comes to viewers that have watched a YouTube video clicking the ad they see. It is all about targeting the right people and getting significant results as well.
The release of ‘Google Preferred’ has ensured that new performance metrics have been established to help marketers better review the channels they feel will bring in the most results. The goal is to ensure the advertisements that are going up are going to help lead to more click throughs rather than people looking at them and skipping over.
This is where YouTube has become very lucrative for Google as the new metrics have ensured marketers have a lot more control as to where the ads are going and how they are being placed to increase value. The results that have come in shown increased click through immediately.
Traditional Television Fading
The study also showed how must of the desktop viewers that are going on YouTube don’t go for traditional television shows any longer and prefer to stay online for most of their content. This is key as the goal was to ensure most of the traffic that was coming in would be going to YouTube where the ads are being placed. As this is happening, it increases the likelihood of the ads that are being put up on the channels to also get clicked, which is hard to find in this day and age.
Younger Audiences
The real value that is being seen will be the long term growth of the metrics that are coming in. What this means for marketers is that the audiences reviewing this content are younger and younger, which means they are going to be around for a long time and therefore it increases the potential of these metrics proving useful.
The younger audiences being deciphered and better understood in order to improve marketing tactics is key and that is where understanding the value that is being given to YouTube by the younger generations becomes vital moving forward.
Hanif Quentino’s full review of IntelliPlayer, along with his premium ‘fast traffic’ bonus, can be seen on this archive: GetResponse.com – Intelli Player
Release ID: 81347