Search Engine Optimization is a 21st century industry that thanks to the rise of the internet and of search engines like Google in particular, has become a must-have for any brand development strategy. It allows businesses to be found by people looking for their products or services, and new developments have honed the searches to provide local matches. Neueseo is a Markham based Canadian SEO company that specializes in all aspects of internet marketing, they have created a how-to guide for making the most of local SEO for businesses who want to increase their organic lead generation.
Providing SEO services in Markham, the company are promoting their authority and expertize with a post by Larry Smith, the Director of Internet marketing. In the post, he provides invaluable advice to those starting out on the local SEO path. The post recommends using a mixture of on-page optimization techniques coupled with strategic whitehat link building to build relevancy and links.
The Local SEO post also explains that using services like Google Places, together with citations to helps to create great results with Google Places. It explains that they key difference between a top 100 and a top 10 ranking is the number and quality of citations that reference the company for certain keywords. The ability to rank Google Places and in normal organic search are two different disciplines but Neueseo has dedicated teams for each task and provides a full service solution for businesses.
A spokesperson for Neueseo explained, “Citations are the currency of local search, and increasing a company’s stock in local matching citations, such as ‘Markham Florist’ will be the single biggest difference maker in driving customers to a florist in Markham. It sounds simple, but so far search engines are dominated by national companies and franchise chains that can leverage national and even international citations to appear higher in rankings across the board. As a result, local companies need to work smart to create robust local SEO profiles, and we can help them to do that.”
The post referred to in this press release is written by Larry Smith, the Director of Internet Marketing at Neueseo, who is an expert in SEO, Web Development, Online Advertising, and a specialist in the management of Google AdWords Advertising Campaigns. For more news interested parties can follow the company on twitter and Facebook.
Visit http://neueseocanada.com/ for more information.
Name: Joe Bragg
Phone: (415) 632 1664