Expert Urges Local Business Owners to Think Out of the Box

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Local business experts urges retail shop owners to rethink their marketing strategies in order to survive the retail apocalypse.


People who run the local shops, service businesses, and restaurants across the nation have always done business in a certain way, but in light of all the retail store closings across the country, one expert is urging them to change the way they think about attracting new customers.


“The local shop owners who are going about business in the same old way are putting themselves at risk of becoming just another statistic in this year’s Retail Apocalypse,” says a spokesman from FindUsLocal.com, an online local business directory that just made the top 70 best local business directories list put out by the Elvin Web Marketing Agency. “Consumers no longer look for local businesses in the same ways they did in the past, and only those business owners who keep up with the times and put themselves where consumers can find them will thrive in the new local economy,” he says.


He’s talking about making sure local businesses can be found online in a world where people use their smartphones, tablets, and laptops when trying to find US local businesses. And according to the expert, local business directories are the best way to do that.


“People are getting smart when it comes to the internet, and they don’t want to wade through a bunch of useless results that are typically seen on the large search engines,” he says. “And that’s why they are using local business directories to find the shops and eateries in their community. Any local business owner who isn’t listed on one is missing out on a lot of business.”


And studies show that he’s right. Consumers actively seek out the online reviews, details typically found in local business listings, and information about their community that can be found on local business directories like FindUsLocal.com.


About FindUsLocal: FindUsLocal uses geolocation technology in visitor’s browsers to construct a home page focused on their city, town or community. Right there on the front page, they’ll find local weather, sports results for their favorite teams, and announcements of the top musical acts and events coming to their city. Smart business owners list their businesses on the site to be seen by those who are specifically looking for businesses in their local area.


Release ID: 231466