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Anticipating strong demand for premium housewares during the upcoming holiday selling season, Butcher Block Co. announced expansion of their kitchen furniture and wares product line available exclusively on the company’s website https://butcherblockco.com.
Announcing the new line, Butcher Block Co.’s Mark Shook said, “We’re constantly on the lookout for distinctive, high-quality brands that belong in the finest home and commercial kitchens and dining rooms. Customers have repeatedly encouraged us to bring on a line of fine cutlery to complement our other kitchen offerings. When we researched the marketplace the brand name that was most often cited by professional chefs as the cream of the crop and an excellent value was the Chroma Type 301 line. Once we became familiar with the brand’s story, the company’s commitment to quality and the breadth of the product line, we concluded we simply had to secure online distribution rights.”
Expanding on what it is that makes Chroma kitchen knives distinctly different, Kathleen Grodsky, Butcher Block Co.’s Vice President of Marketing and Operations, explained, “Chroma Type 301 knives are not just different; they’re unique. Each knife is made of Japanese stainless steel, and nothing else. Unlike ordinary knives that have plastic or wooden handles riveted onto their shanks, no handles are added onto Chroma knives. When you grasp a Chroma 301, you are holding the same piece of forged steel that comprises the knife’s blade. So this is true ‘one-piece construction,’ making the knife easier to grip and to control. Also, Japanese steel, hand-grinded to a razor-sharp edge, starts out sharper and stays sharper longer.”
“There’s another way in which Chroma knives are different,” Grodsky continued. “The unusual handle on the Type 301 was designed by F.A. Porsche, designer of the first Porsche 911. The transition from blade to handle is seamless. At its forward-most point the handle is a fat triangle, but it flattens out near the knife’s heel. As a result, the knife has a natural feel and is comfortable to hold, so you’re less likely to experience hand fatigue.”
“About Butcher Block Co: BBC sells butcher block kitchen countertops and furniture, including kitchen islands, tables, carts and work centers, in addition to such kitchen accessories as wood cutting boards and knife blocks. The company distributes products made by leading manufacturers of kitchen furniture and equipment, including John Boos and Catskill Craftsmen, among others.
Release ID: 93838