A new study shows that business start-ups do more for job creation than large companies do. Allen Baler of Reboot Marketing has created a dozen new jobs recently with his company.
— There has been much discussion in the business world regarding which activities lead to job creation and which don’t. Some people argue that tax cuts for large companies would lead to more jobs, while others say there is no evidence to support such a position.
According to Forbes magazine (www.forbes.com/sites/amyrosen/2014/03/17/197/), a recent report from the Kauffman Foundation revealed that the real key to job creation is start-ups. New businesses, regardless of their size, do more for job creation than large companies. In fact, the data demonstrates that net job creation for the American economy since 1980 would have been negative in most years were it not for start-ups.
Harvard graduate Allen Baler spent 15 years working in the corporate world before deciding to form Nashville, Tenn.-based Reboot Marketing LLC in 2008. His entrepreneurial spirit required a leap of faith that has paid off well for Baler and his employees.
“This finding from the Kauffman Foundation is not surprising, but it does validate what a lot of people believe,” said Baler, a partner at Reboot Marketing (www.RebootMarketing.com), which has added 12 jobs over the past two years. “Creating new companies is a great way to create new jobs. Entrepreneurs are the key to job creation.”
Fulltime and part-time positions that have been filled recently by Reboot Marking include operations director, program manager, vice president of marketing, advertising director, customer service manager, accounting director, sales copywriter and managing editor.
In 2013, Reboot Marketing was named a Top 500 fastest growing company by Inc. magazine (www.Inc.com/profile/reboot-marketing) after revenues shot up from $769,042 in 2009 to $11.8 million in 2012. The company (No. 304 on the list) provides a variety of products that help people become more self-reliant and independent.
Reboot Marketing’s products include:
- Power4Patriots (www.Power4Patriots.com), a series of Do-It-Yourself videos and manuals (printed and electronic) showing how to build solar panels, a wind turbine, a solar water heater and a solar air heater.
- SurvivalSeeds4Patriots (www.SurvivalSeeds4Patriots.com), a seed vault containing approximately 5,640 survival seeds from 21 varieties of heirloom and non-genetically modified seeds, rated for five-plus years of storage.
- Food4Patriots (www.Food4Patriots.com), a long-term food survival solution consisting of pre-packaged kits of survival food rated for 25 years of storage, available in 72-hour, four-week and three-month supplies.
- Water4Patriots (www.Water4Patriots) launched recently with its first product, the LifeStraw personal water filter, which is designed to provide the user with safe, clean drinking water in any situation.
Reboot Marketing’s full-color, 16-page monthly newsletter titled the Patriot Alliance Messenger (www.PatriotAlliance.com) and the company’s blog site (www.PatriotHeadquarters.com) provide readers with information on essential subjects including privacy, solar/wind power, survival seeds, home and self-defense, healthcare and much more, so that they can become more self-reliant and independent from government and big business.
Name: Tim Bates
Organization: Reboot Marketing
For more information, please visit http://www.RebootMarketing.com
Release ID: 40174